If you're here looking up iTunes customer care, you probably already know who they are. But it helps to get an idea of how big they are and what their support operation looks like if you are a customer. iTunes also goes by or is associated with the names i tunes, ITunes Charts, apple itunes. They are considered to be part of the following sectors and industries: Retail - Music. iTunes is associated with terms like private, b2c by their customers and industry analysts. Their competition, in the eyes of customers, are companies like Spotify, Tidal, Pandora. They employ 10,000 people according to customers in the know.