How Do I Sell Stocks on Ally Invest?

Manage Ally Invest's online platform for your trades. To sell your stocks, log onto your account and click the Sell link next to the stock you want to sell. Select from All at market value or Limit price. If you choose All at market value, Ally Invest will automatically sell all your shares for the current market price. If you select a Limit price, the system will only sell shares at or above that price.

Ally Invest offers fast, secure stock trading for every investor. Sell one or more of your stocks. Learn about selling stocks with Ally Invest by following these steps:

1. Log In to Your Account

To sell stock on Ally Invest, enter the quantity you want to sell. If you already have an account, sign in first.

2. Select Trade From the Main Navigation

Navigate to the Trade tab on the website. Selecting Trade will bring up a list of all your open positions, which you can filter. Choose which order to modify or cancel and proceed.

3. Select the Type of Account

If you have multiple accounts, select where the stock you want to sell is. If the stock is a cash or margin account, select it from either account type.

4. Enter the Stock Symbol You Want To Trade

Find a list of stocks by clicking on Quick Quote at the top of the screen and clicking Quote Search. This will take you to a page where you can enter a ticker symbol in the search bar at the top. Click Enter and click Go.

5. Select Sell

Once you select the stock to sell, click Sell to bring up your confirmation screen. The order summary shows the number of shares you sell, their total value, commission, other applicable fees and your net proceeds from selling those shares.

If you're happy with what you see on that page, click Submit to proceed with selling your stocks. Alternatively, if something looks off or you want to make any last-minute changes before submitting your order for processing, click Cancel instead.

6. Select the Position To Sell

Select the position from the drop-down list once you decide which one you want to sell. If there is more than one position in the same stock, click on All Positions. If you have more than one position in the same stock, choose the position you want to sell.

7. Enter the Quantity and Price per Share

Once you enter your broker number, click on the Sell tab. Enter the quantity and price per share. To sell shares at a percentage of their current market value known as a market order, click on the radio button labeled A % from Current Market Price.

Enter your preferred percentage in the Percentage field. You can also choose to sell shares at any price level by entering both values into their respective fields.

8. Select Review and Confirm Order

Review your order summary. You can cancel the order any time before you confirm it, so take a moment to ensure everything looks correct. You can even enter a stop loss order or profit target on this screen if you want to limit losses or lock in gains.

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