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What are Thumbtack's pricing models for service requests?

Asked 5 months ago
Thumbtack's pricing models for service requests are structured primarily around a pay-per-lead system, which allows professionals to connect with potential clients seeking various services. This model is designed to facilitate the matching of service providers with individuals looking for specific services, ranging from home improvement to event planning. When a customer submits a request for a service, it generates leads based on the information provided, such as the type of service, location, and budget. Thumbtack professionals can choose to respond to these leads by purchasing credits, which allows them to send custom quotes to interested customers. These credits are purchased in advance, and their cost can vary depending on factors such as the demand for a specific service in a particular area and the competition among service providers. As a result, the cost of leads can fluctuate, making it important for professionals to stay informed about the pricing trends relevant to their specific services. Additionally, Thumbtack provides professionals the option to set a budget for the amount they wish to spend on leads each month. This allows service providers to better manage their marketing expenses and adjust their approach based on their business needs. However, it is essential for professionals to be strategic when purchasing leads, considering the quality and relevance of each request to maximize their return on investment. For customers, Thumbtack does not charge directly for requesting services, allowing them to explore different options without upfront costs. This model encourages potential clients to engage with multiple services and professionals before making a decision. While direct pricing might vary based on location and service category, professionals using the platform are encouraged to visit the Thumbtack website for the most current information and details about pricing in their specific area and service type.
Answered Jul 6th 2025

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