What are the different funding models offered by Indiegogo?
Indiegogo offers several funding models tailored to meet the diverse needs of creators and entrepreneurs. These models include fixed funding, flexible funding, and the ability to offer perks to backers.
In the fixed funding model, a project must reach its funding goal within a predetermined time frame for the creator to receive any funds. If the goal is not met, no funds are collected, and backers do not incur any charges. This model is ideal for projects that need a specific amount of money to move forward.
On the other hand, the flexible funding model allows creators to keep any funds raised, regardless of whether the funding goal is achieved. This option is suitable for projects that can utilize any amount of funding, offering more flexibility for creators.
Additionally, Indiegogo supports creators in offering various perks and rewards to backers, a strategy designed to incentivize contributions. These perks can range from exclusive items to early access to products, adding an engaging element for supporters.
Overall, the choice of funding model depends on the project's goals and the creator's preferences. It is always beneficial for creators to review the current Indiegogo guidelines and options available on the website for the most accurate information.
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