The Healthcare Marketplace, also known as the Health Insurance Marketplace, is an online platform established under the Affordable Care Act (ACA) in the United States. It allows individuals, families, and small businesses to compare and purchase health insurance plans. The Marketplace offers a range of health insurance options from private insurance companies, as well as subsidies and cost-sharing reductions based on income and eligibility criteria. The goal is to provide a centralized and transparent marketplace where Americans can find affordable and comprehensive health insurance plans that suit their needs. By entering basic information about their household and income, individuals can determine if they qualify for financial assistance and find the most suitable coverage available. The Healthcare Marketplace open enrollment period typically occurs annually, and also provides a platform for special enrollment under certain life events.
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