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Can I manage my newsletter subscribers through Shopify?

Asked 5 months ago
Yes, Shopify allows users to manage their newsletter subscribers through various features and integrations. Within the Shopify platform, merchants can create and customize email marketing campaigns using Shopify Email, which enables you to capture subscriber information and send newsletters directly. Additionally, many third-party email marketing applications, such as Klaviyo, Mailchimp, and Omnisend, can be seamlessly integrated with Shopify. These applications provide more advanced subscriber management tools, allowing merchants to segment their audience, personalize email content, and analyze campaign performance. To begin managing newsletter subscribers, merchants can add a sign-up form to their online store, encouraging visitors to subscribe. Subscriber data is then stored within the Shopify platform or the chosen email marketing app, enabling effective communication and promotions to your audience. For more information on specific features or integrations, it may be helpful to visit the relevant sections on the official Shopify website.
Answered Jul 4th 2025

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