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How can I track user engagement with Amplitude?

Asked 3 months ago
Tracking user engagement with Amplitude involves utilizing its powerful analytics tools to measure how users interact with your application or website. To begin, you will need to implement Amplitude's SDK in your project. This allows you to collect data on user actions, such as clicks, page views, and feature usage. The SDK captures these events and sends them to Amplitude for analysis. Once the data is collected, you can define user engagement metrics according to your specific goals. Amplitude provides various features, such as event analysis, which allows you to drill down into user behaviors. You can examine key metrics like monthly active users, daily active users, retention rates, and conversion rates. Moreover, you can also create funnels to visualize the steps users take before completing a desired action, helping you identify areas for improvement. With the insights gathered from Amplitude, your team can better understand user engagement patterns and make data-driven decisions to enhance the user experience. For comprehensive guidance, you may want to explore the resources available on Amplitude's website to learn more about best practices and specific functionalities.
Answered Sep 5th 2025

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