bagel bites social media page involved in targetted harassment campaign

GetHuman5532100's Complaint issue with Bagel Bites from December 2020

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The issue in GetHuman5532100's own words
To whom it may concern, **I am writing to you to address some concerns about the official bagel bites Twitter page (https:***BagelBites?s***) and its involvement in fan-related affairs. I understand that the goal is to connect with consumers and prospective buyers and that the page's participation in fandom is a great way of getting the brand's name out there. However, there is a danger in over personifying a brand account and merging the social media management team's persona with that of the brand. One of those dangers is the brand being attached to fandom disputes - right now, as I am writing to you, fans are issuing death threats and engaging in targetted harassment in the name of the Bagel Bites twitter page. This is not a good look for the page nor is it a good look for Bagel Bites as a brand. I am sure you do not want your brand associated with abusive behaviour. Please advise your social media teams to navigate fandom spaces more wisely. **Thank you.
Not using your social media platform responsibly does not just put real people in danger, it also makes the brand potentially liable for any damages that may be incurred.
They could make this right by advising their social media teams to stop participating in fan wars.
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Bagel Bites

Bagel Bites
Complaint issue
Reported by GetHuman5532100
Dec 8th, 2020 - 2 years ago
Not resolved
Seen by 43 customers so far
Similar issue to 16 others
0 customers following this
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GetHuman5532100 started working on this issue
Dec 8th, 2020 12:19am
GetHuman5532100 indicated the issue is not fixed yet.
Dec 8th, 2020 4:56am

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